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School of Podcasting


Mar 5, 2018

We are joined by Glenn "The Geek" Hebert from the Horse Radio Network. Glenn has appeared on the show many times and always brings gold. Today he is sharing insights into choosing and working with co-hosts. He also talks about a new podcast he is working on and how he is getting to do TONS of free adventures for free - because of his podcast.

Because of His Podcast - He Went on a Cruise

Glenn was able to get enough of his audience to join him on a cruise. He thought it would be hard with everyone trying to talk to him, but they had a great time networking together. He used one of his guests to help others who had never gone on a cruise (and she got a free ticket). In addition to that free ticket, Glenn had two additional free tickets.

Glenn shares some tips on having a cruise with your audience.

5:00 Glenn also was also asked to do a presentation for media people

They Never Asked About His Downloads and He Got Free Hotels and Passes

7:50 Gleen is doing a new show called Finding Florida 

  • 9:30 They asked for press passes and got a whole lot more.
  • Tourist bureaus are arranging everything - he just needs to show up
  • They use a Tascam DR-40 to record and use an app on their Android phone called hi-q recorder for his android phone

Choosing and Working With Co-Hosts

  • 15:30 Glenn had a co-host leave for a better job
  • 17:45 You have to like each other
  • Get someone better than you
  • 23:40 Prepare, Prepare, Prepare
  • But don't prepare too much
  • 26:25 Compromise is not a dirty word
  • 27:00 Don't be afraid to try new things
  • 28:30 If you're not excited to work with them, it's time for them to go. The Wake-Up Test...
  • 31:30 Glenn's most targeted audience is also his most profitable

Why You Shouldn't Always Put a Ton of Emphasis on Stats

Danica Patrick did not finish (wreck?) in 16% of her races

She was in 191 races and won 0

She only lead any of her races .12 percent of the time

Best finish was 24th in 2016 Monster Energy NASCAR Cup Series

She has a strong fan base and has been voted the IndyCar Series Most Popular Driver from 2005 to 2010, and the NASCAR Nationwide Series Most Popular Driver in 2012

Patrick was voted the Favorite Female Athlete at the Kids Choice Award in 2008, 2012 and 2013.

One more thing....

#3 Top earning female athletes in 2017 coming in at 9.2 million

Mentioned in This Show

Harry Durran Podcast Junkies

Michael O’Neal's Solopreneur hour

Natalie Jennings Photography

Social Media Marketing World

John Lee Dumas - eofire.com

Kare Erickson

Finding Florida 

Horse Radio Network