Sep 28, 2020
If you want to hold someone's attention you first need to know who they are and what they need. Then we hear that people's attention span keeps getting smaller. Is it? Today I look into attention spans, and what makes things interesting.
I asked my audience what thought made things interesting. Thanks to everyone who contributed including:
Craig From http://www.inglespodcast.com/
Thomas from www.novelmarketing.com
Harris from Wild Talk (XFL Podcast)
Orlando from www.hablandodetecnologia.com/
Carey from Podcastification
Andres from Colmillo Roquero
Brandon from Florida Focus Podcast
Bill from the Stroke Cast
Kim from the Pharmacist's Voice
Sean Whaley from Tourpreneur, Spybrary and Radio GDR
Full show notes at www.schoolofpodcasting.com/742
Conclusion
It's not that attention spans are getting smaller (they are not) but more our ability to know what we want and identify when we are NOT going to get it has grown. Know your audience, and give them what you want. Be your honest, transparent, vulnerable self to hold their attention. Use tools like your voice, your pacing, to grab their attention. Never stop your passion from coming out. Let people hear your passion.
Keep in mind you are somewhat doomed. If you stay 100% consistent, your audience may get bored. If you branch out and try new things, you may upset those who want the show to never change. I know... so be ready to embrace that no matter what you do - some people will leave.
Include any of these six to be more interesting:
- Tone of voice
- Pacing
- Passion
- Stories
- Autonomy
- Vulnerability
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