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School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast

Mar 30, 2020

I thought it would be a good idea for Radio Personalities (DJs) to have a podcast. I know that they often lose their jobs due to the consolidation of stations, automation, genre changes, and more. However, I only thought it was a good idea. I didn't know because I only know to podcast, Erik K. Johnson is the Podcast Talent Coach and co-host of The Podcast Review show and he's been in radio 30 years and is a program director for iHeart Media. So I asked Erik for his opinion and he gave me three reasons radio personalities should have a podcast

Note: Most of this post was transcribed from the recording, so when you read "We" it's Erik and iHeart (not Erik and myself).

Three Reasons Radio DJs Should Have Their Own Podcast

  • Built-in Demo

  • Freedom To Talk About Whatever You Want

  • Develop a Deeper Brand

Be sure to read the contract and know what you're signing. 

Mentioned in this Episode

Thanks to:

Arnie from

Steve Stewart from

Brande Ushio from

Table of Contents

1:43 Focusrite Studio Makeover

3:46 Revisit Bad Audio

5:26 Three Reasons Radio Personalities Should Have a Podcast

17:07 Say No to Puke Voice

19:53 Question of the Month


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