Dave interviews Martin Perlich a 40+ year veteran of many forms of media. He is the author of the book "The Art of the Interview - a step by step guide to insightful interviewng from Empty Press

Dave interviews Martin on his book tour for his new book "Wild Times" and Dave's choice of microphones was great (um, if I wanted to pick up all the ambience of Borders). Martin "Schools me" on interviewing skills.

If this is the first time you're heard this show, the audio is typically not this bad. I tried to edit this, but I needed to keep both the left and right channels.

Dave points out his own "Crap questions" and explains why they are crap (things like his history, experience should be listed before the interview - as a set up - not something your intervewee needs to answer for the 100th time).

Martin's book has lots of good tips (how to prepare, listen, how and when to use a hard hitting question), and is filled with fun stories as you get to read how he approached different interviews.

I recommend the book for anyone who does interviews on their podcast. You're opening questions (along with the questions that follow) will definitely improve. Your audience will thank you.

In part 2 of my interview with Allen Stewart of www.themarketerspodcast.com Allen talks about his Podcasting has boosted his business, and the question "How can I make money from a podcast?" man not mean "advertising and sponsorship. We discuss viral marketing, and making a connection with your listeners.

See me at the Expo!
Just a reminder that the Podcasting Expo is right around the corner.

Coming in the future, how to conduct interviews with the MArtin Perlich, Author of the Book "The Art of the Interview - a step by step guide to insightful interviewing."

Get your own domain name for $6.95 at GoDaddy.com by using the coupon code " cooler3 "

This is part one of my interview with Allen Stewart of the marketer's podcast (www.themarketerspodcast.com ) Allen is a great guy, and every conversation with Allen always ends with me full of ideas. I LOVE people who make me think.

I realize that many of us do not have a marketing baground so I asked Allen to do a "Marketing 101." For those that are looking to monetize their podcast this is right up your alley. However, if you're not you can still get a TON out of this interview. Simply substitute the word "Customer" with the word "Subscriber."

I also answer some listener email from Cornelius Fichtner of the Project Management Podcast (http://pmpodcast.blogspot.com ) Who asks about selling, or having a "Premium" podcast. I use Premium Podcasting and recently created a tutorial for those who want a glimpse on how I set up m site to use this tool. (note: use the coupon code " expo " and get 50% off your first month). You can also get a 4 day free trial of Premium Podcasting for $1. For more information go to their site. www.premiumpodcasting.com

A slightly longer than usual show as Dave packs in an an interview with Heather Vale as well as shows off some different microphones

Microphone Review:
I really like the sound of the Audio Technica 2020. It's very clear, and while the 3035 handles the bottom end, and has some additional features, if you're on a budget, the 2020 is a great microphone.

Microphone #1 Audio Technica 2020 (get the mic, and free windscreen for $99 )
Microphone #2 Audio Technica 3035  (get the mic, and free windscreen for $199 )

Micropphone #3 MXL 67 ($100)

---

 Interview with Heather Vale

We talk about her book Clickbank Affiliate Confessions. Heather answers questions like, "Do you need an email list, how do podcasters get their listeners back to their website?" and more.

Get the Book "Clickbank Affiliate Confessions" for more information check out Heather at www.heathervale.com and her podcasts:

http://TodaysSuccessMinute.com
http://www.SuccessUnwrappedRadio.com
Today's Success Minute (at PCN)

---

Hear Dave Jackson interview at Entrepreneures Journey
Dave was interviewed at http://www.entrepreneurs-journey.com/464/audio-interview-with-dave-jackson-from-schoolofpodcastingcom/ The Entrepeneurs Journey has lots of articles and podcast for anyone looking to start and run their own business.