Established in 2005 if you want to learn about podcasting this is the show for you. It's been described by many as the most entertaining and unique of all the "Podcast About Podcasting." Dave Jackson gets to the point and talks about podcasting. This could ways to plan a successful launch that will get you ranking high in iTunes, finding the best gear on a budget, developing content that leaves people wanting more. He has been helping people understand technology and has been called "The Analogy King." His style is "edutainment" and you will always walk away with useful knowledge and insights. Dave Jackson is the original, and if you don't like the first episode you hear - give him two more and he'll change your mind.

The step of every journey starts with a single step. You've gone to great lengths to make a good episode. Now you're ready to promote your show, and everyone says "find your audience," but how? Today I do a couple quick Google searches and show you what I came up with for a friend who has a podcast that is a book of fiction (super niche). We also talk about dealing with "trolls" who leave negative comments on your blog posts, etc.

If you are thinking about speaking at New Media Expo, you need to get your submission in BEFORE 10/24. I give some tips on what I'm looking for at my blog.

Interview With an Internet Troll [3:40]

Internet TrollThere will be people who hate  everything you do. They have nothing nice to say, and in some cases will use very offensive words. But keep in mind:

1. They don't have the courage to do what you do (create content). They only tell you how bad your content is.

2. Many times they do it in an anonymous fashion (again, lack of courage).

3. They DID leave a comment. You MOVED someone to hate you. That's a plus. It doesn't seem like a plus, but it is.

Check out Daniel J Lewis's episode on handling complaints.

Check out Erik K. Johnson's Podast Talent Coach.

Ray Ortega's Podaster's Studio and Podcaster's Rountable (which often has myself and Daniel J Lewis)

Last 5 in 5 [10:50]

Todd from the conformity hazard podcast (recorded live at Podcast Movement) tells us the last 5 podcasts he listened to.

48 Days to the Work you love (Dan Miller)

School of Podcasting

Podcast Answer Man

Family From the Heart (audio journal of the host)

Smart Passive Income (Pat Flynn).

Podcast Rewind [12:38]

UK Podcasters are now New Media Europe. Thanks to Kevin Cox for the shout out.

I appeared on the Profitcast Podcast. This is a cool show that talks about growing your audience and monetizing your show. Brian is an awesome dude.

How Do I Grow My Audience When I'm Not Doing an Interview Show? [16:15]

I got an email from Caine Door who asked, "

"what kind of advice would you give to someone who's podcast was driven by fiction content (a bit like Scott Sigler but with no where near such an outgoing personality) and not interviews, or helping people, or a professional focus?
It seems that a lot of advice about podcasting is more geared toward all of those things that I mentioned above that I don't really do.  My latest episode has the most conversation I've done with the audience....ever and its only like seven minutes. "
 
My first bit of advice was to get his website address into his signature. Don't make it hard to find your show. I am the person who may not read all of your email, but I will click a link to help me determine if I should read all of your email. Then do the four steps of podcast promotion
 
1. Figure out who the audience is
2. Make content that will impact and move them.
3. GO to where they are and make friends with them. Bring value with every conversation.
4. Tell them about your podcast
 
So Caine's audience would be people looking for fiction. I typed in phrases like "Fiction Book Fans" and "Fiction Book Clubs" and I went to Google+ communities and Facebook Groups, and between a few(less than 5 searches) I had a list of places to investigate including.
 
is in the top 5 of Google for this search. Go read his blog, and leave comments. When somethng strikes you send him an email and start a conversation. Later ask him if he'd like to listen to your book. Be sure to have your signature with a link to your website so when you send him an email he will see your website.
 
Has all sorts of things about book clubs
 
This is a huge forum (be careful not to spam here and read the rules of posting)
 
Here is another search results for Google Groups
 

Be Careful in the Forums

The reason you have to do step three (make friends with your potential audience) is if you just show up and go "LISTEN TO MY PODCAST" people who ask, "Who is this person?' Then they will flag your for spam. I know because in 2006 this happened to me. It takes time. It's hard to do (because you know THIS is MY AUDIENCE) but be patient.

Kevin Costner is the Anti-Christ

In the movie Field of Dreams Kevin Costner says that "If you build it they will come." This is a GIANT LIE. You need to GO and find your audience. Will having a podcast being people to your site? Yes, but if you want to grow your audience faster you have to go find your audience and lead them to your show.

How Do You Define Your Success

In my book More Podcast Money, I talk about how Jeremy and Jason from Internet Business Mastery had more influence than people with email lists that were huge. Jason and Jeremy had more influence. Your success may not be measured in numbers.

Get Your Podcast Reviewed

If you have a podcast and want some unbiased feedback check out getting a podcast review. You can appear live on the show and ask questions as we go over your content and website. We also have an option to have us review your show without you being present. To have your show reviewed, go to www.podcastreviewshow.com/reviewme

Become a Member of the School of Podcasting

If you're looking to start a podcast, the School of Podcasting has everything you need. I have tutorials that will walk you through every step of the process. I can help shape your content during the planning process. We can make sure you don't spend too much money on equipment you don't need. I can help you build your website with free tools, and get your show listed in iTunes (and all the other popular directories). Best of all, I offer a 30 day guarantee. If you're not happy with the School of Podasting I will refund your payment with no questions asked. You can join Risk Free.

become-a-member

 

Direct download: sop431_102014.mp3
Category:general -- posted at: 4:00 AM

Podcasters Are Taking Home Award - Because of my Podcast

Amateur Traveler Podcast wins Lowell Thomas Travel Journalism Award

Chris Christensen is a winner in the 2014 Lowell Thomas Travel Journalism Competition, taking an Honorable Mention in the Travel Broadcast — Audio category for “Amateur Traveler: Travel to Flanders in Belgium” (http://europe.amateurtraveler.com/travel-flanders-belgium-travel- podcast/) on AmateurTraveler.com. The awards are named for Lowell Thomas, acclaimed broadcast journalist, prolific author and world explorer during five decades in journalism.

This is the 30th annual competition sponsored by the Society of American Travel Writers Foundation. Winners of the awards, the most prestigious in the field of travel journalism, were announced Sept. 16 at the SATW convention, held in Iceland. The competition drew 1,177 entries and was judged by members of the faculty at the University of North Carolina-Chapel Hill School of Journalism and Mass Communication. This year, the SATW Foundation presented 90 awards in 25 categories and nearly $20,000 in prize money to journalists. Since the first competition for work in 1984, the SATW Foundation has presented more than 2,100 awards and $420,000-plus in recognition of outstanding travel journalism.

In honoring work, the judges said:

"The Amateur Traveler podcast by Chris Christensen was well done. The first episode only featured narration by Christensen, which is challenging to produce. His incorporation of natural sound was a great addition to keep the show interesting and engaging. It offered both great historical context as well as important tips for travel to Flanders. The show was well produced and interesting".

Among other winners, Jill Schensul, senior writer for The Record of northern New Jersey, earned the title of Lowell Thomas Travel Journalist of the Year for a portfolio of her work in the past year. It is the third top title for Schensul, who over the years has won 29 Lowell Thomas awards for herself, and The Record travel section has taken 39 in total. National Geographic Traveler, Islands, Travel + Leisure and AFAR magazines are top media winners in 2014.

The Foundation distributes nearly $20,000 annually in prize money to individual winners. Donations by this year’s Underwriter, the Tourist Office for Flanders-Brussels, and many other supporters helped make the prizes possible. For more information about the awards, including a full list of winners and judges’ comments, and SATW, visit www.satwf.com andwww.satw.org.

Money Plan SOS Wins Plutus Award

Steve Stewart was nominated in the Best personal finance blog, and best debt reduction blog categories. Joe Saul-Sehy won for best financial blog (Joe was on the show this year talking co-hosts), and Steve won for the best debt reduction blog. The interesting thing is Steve's blog is just his "show notes" for his podcast. Congrats to both!

Portable Recording With Zoom iQ5B

I was Podcast Movement when I met Shawn Smith who had a bunch of microphones set up and was interviewing him. I went over and introduced myself. Shawn has gone out to help people answer the question, "What is the best way to record on the road." His is actively positioning himself as THE mobile recording person at http://www.themobilepro.net/


This was recorded on my iPhone using Boss Jock Studio and using Shawn's Zoom iQ5B microphone. It is a condenser microphone so it does pick up background noise. It has adjustable settings so you can pick how wide the stereo separation is. You will here Shawn and I go through some of the  settings on the microphone. It sounds good (and would work in a quiet place like any quiet place).

The FREE Ebook From Shwn:

28 pages of high-rez photos and links to all the road-tested apps and gear in each of the 5 Mobile Pro Podcast Set-Ups, pros & cons of each, best-use guide, and Mobile Pro tips plus 3 bonus set-ups. TheMobilePro.net

Question from Listeners

In a previous episode we spoke about Dragon Naturally Speaking and Ryan Parker

I just wanted to let you know that the Mac does have a dictation function and you can find that function in the system preferences file. It works pretty much just like Siri does. And yes you have to enunciate your punctuation.(It works really great!)

In fact I am voice typing this comment to you directly with no corrections. It actually works really fast. The only thing is you have to get used to using the program just like anything else. Okay I lied I did correct a few things. And you have to correct manually if you speak an incorrect word or it picks up punctuation incorrectly.

Here’s a great tutorial from YouTube for you and your audience: https://www.youtube.com/watch?v=lU7oiTTAxNk
It does not allow you to correct by voice which is one of the advantages of dragon speaking naturally. They have a Mac version called Dragon dictate that seems to work pretty well I have use that in the past.

Have a great day keep podcasting because we I’ll love you so much ha ha!

- -

Q: What kind of advice would you give to someone who's podcast was driven by fiction content (a bit like Scott Sigler but with no where near such an outgoing personality) and not interviews, or helping people, or a professional focus?

It seems that a lot of advice about podcasting is more geared toward all of those things that I mentioned above that I don't really do.  My latest episode has the most conversation I've done with the audience....ever and its only like seven minutes.

Thank you for your time I love your show.
Caine Dorr
 
A: Caine
Who likes Fiction books?. I did a quick search for "fiction book lovers" and came up with a few sites.
 
is in the top 5 of Google for this search. Go read his blog, and leave comments. When somethng strikes you send him an email and start a conversation. Later ask him if he'd like to listen to your book. Be sure to have your signature with a link to your website so when you send him an email he will see your website.
 
Has all sorts of things about book clubs
 
This is a huge forum (be careful not to spam here and read the rules of posting)
 
Figure out who your audience is, go there and make friends. then tell them about or mention your book.

Podcast Reviews

 by Filopastry88 from Australia on October 8, 2014

Dave gives amazing value every episode . so many great action things to do. Last 5 of 5 is top idea

Thanks so much for the reivews! You can add your review at www.schoolofpodcasting.com

Leave a review at www.schoolofpodcasting.com/itunes

Join the Shcool of Podcasting

www.schoolofpodcasting.com/become-a-member

Direct download: sop430_101314.mp3
Category:general -- posted at: 4:00 AM

Do you feel that you podcasting may be too hard, or complicated? Do you feel that nobody would listen? Are you nervous? Maybe a little scared? Well today we are going to talk you off the ledge.

It's Time To Get Uncomfortable

I've been appointed as the Director of Podcasting at the new media expo. This means I will help choose who speaks at the New Media Expo in April of 2015. This is a huge opportunity. It's also kind of scary. This means someone who really wants to speak won't get to, and I'm going to disappoint them. It also means I will get to meet a whole bunch of people, and get additional insights into podcasting, blogging, video, and more. It's a huge opportunity for me, and I'm blessed to be chosen. Today I walk you through stepping out the boat of comfort and why its a good thing to be scared and uncomfortable. We don't like to move when we are comfortable, but life is moving fast, and if we don't move we are actually going backwards in some instances. So I share some things that I was scared and had to work through. As a teenager I was very shy around strangers. My mother died when I was 24 and I had to go tell my Grandma she had outlived her child I had to work my way though college. It took twice as long, but I got my degree. I spent myself into bankruptcy trying to have a child with my first wife. Later we divorced. These are hard things to push through, but you come out better on the other side. Sometimes we need to ask, "What is the worst thing that could happen? When you get a dog, you're not tihnking, "Hey someday in the future we are all going to be sad," but its true. The pros outweigh the cons. Do I dread telling people they didn't get accepted? Sure. You have to take the good with the bad. For me, the benefits of podcasting outweigh the negative. Special thanks to Rob Walch (libsyn.com), Todd Cochrane (Blubrry.com) Rob Greenlee (podcastone.com) for recommending me to Rick Calvert of the New Media Expo. 

 

Last 5 in 5 With Lou Mongello [15:47]

Today we get some podcast recommendations from Lou Mongello who produces the WDW Radio podcast (A great podcast about Walt Disney World). I interviewed Lou back on the Power of Podcasting podcast that told his story about how he left his job as a lawyer and now does podcasting full time. Here are the last five podcast Lou listened to.   The Podcast Report From Paul Colligan Starve the Doubts by Jared Easley Podcast Answer Man - Cliff Ravenscraft Smart Passive Income - Pat Flynn Social Media Examiner - Michael Stelzner

Saving For Events

Going to events is a great way to fast forward your networking and knowledge. It can add up when you start thinking about travel expenses in addition to the price of attendance. One way is to look at your bank and see if they have a savings plan that will automatically move money into an account for you. I Use CaptialOne 360 (which actually lets you earn interest) and once a month it transfers money from my "normal" checking account into the online account. By using an account that you don't look at you are less likely to spend it.

Mike Russel Launches Audio Producter Masters [20:34]

Mike Russel of Music Radio Creative (the people behind my intro singers), has released a book on Adobe Audition in addition to an online community. The community has great tutorials as well as each month you get cool sound files for music beds, swishes, zaps, etc. Check it out at www.audioproductionmasters.com/sop If you're more of a reader he has also released a new kindle book filled with his massive knowledge of Adobe Audition.  

Over Coffee Podcast Appearance [24:00]

I was interviewed by Dott on the Over Coffee podcast. Check it out

Cleveland Podcasters Meetup [26:32]

If you plan on doing your own meetup, be sure to provide food, and have an agenda. The good news is there is no better way to connect then face to face. It was awesome to see everyone.

FREE PIZZA (Because of My Podcast Part Two)

Steve Stewart was in town so we went out for Pizza, and how weird was it that Philip Keller of the Blind Faith Live podcast. We had our own little meetup, and Phillip left. When we went to pay for our bill Phillip had already taken care of or bill. How cool is that? It was great to have two of my favorite people meet each other. Check out Phillip's show at www.blindfaithlive.com (real people, real miracles) also check out Steve at www.moneyplansos.com

Direct download: sop429_100614.mp3
Category:general -- posted at: 4:00 AM

One of the most hated steps of podcasting is writing show notes. They are a necessary evil and they help search engines like Google and Bing find you. So how long should my show notes be? We will take a look at that question today.

Podcasting is up to 13 Million Listeners a Day

5% of Americans (so this number is bigger in reality) listen to podcasts every day. That would be 13 million people. This video explains more.

[leadplayer_vid id="542842EA2209A"]

Dragon Naturally Speaking Review

I tried Dragon Naturally Speaking back when they were on version 6. It was impressive. I received some questions about creating show notes, and more and more people are having them transcribed. That can get a little costly at $1 a minute. So would something like Dragon Naturally speaking solve this issue for those who don't like to type? My answer is maybe. I used a transcribe feature where I put an audio file into the software and it typed out over 10,000 words (13 pages). From my test, this software is around 90% accurate. The more you use it the better it gets as it learns your voice. The bad news is it doesn't do a bit of punctuation. How could it? It doesn't understand what it is transcribing. So the time you save by not having to type is now used by going in and adding punctuation.

Now if you are a "hunt and pack" kind of typist, this might be for you. It took me 10 minutes to go through an interactive tutorial and I was ready to go full force with the software. You can use it not only to type what you are saying, but to open programs, click buttons and more. Can I get up to speed this fast learning the keyboard? I don't think so. I will say, talking your punctuation is not something that comes naturally, but it does force you to finalize your thought before speaking (which I think we all can use).

The software is smart as if you say something and it types if wrong, you can say "Select (whatever the word is) and then go through a number of choices to edit it. Then there are more commands to tell it to go back to where you were. It's pretty slick. If you are in a chat room you could easily just speak your words and have them show up.

What does it cost? The premium version (that allows you to transcribe prerecorded files is $199 at amazon (affiliate link). The basic version is $49 that does the live transcription.

Do I Need Show Notes?

In a quick word yes. At its core, a podcast is media in a blog post. The question then becomes:

How Many Words Do I Need in My Podcast Show Notes?

The Wordpress Plugin Wordpress SEO Recommend at least 300.

Some reports who that you need 2000 words. WOA! What is this based on? A report that show that most of the top ranking pages had over 2000 words. It makes perfect sense. Google indexes every part of your site. The more it finds, the more of a trail you leave behind to be found.

You can also point at Seth Godin who has one of the most popular blogs on the planet is short and to the point. His post None of this makes sense was 125 words.

When I interviewed Pat Flynn, we spoke about his writing style. He often writes posts that can be seen as a definitive source on that subject. His original posts helped people pass an architecture exam. They were that detailed.

Things to Consider When Writing Show Notes

  1. Your audience. It always starts with your audience. Some of your audience may want the full story. Some of them may just want the bullet points.
  2. What is the purpose of your show notes? Pat's original posts were his notes on passing the exam. Maybe your notes are just a summary with links to resources.
  3. What is the subject? If you hate typing show notes, then one thing you can do to save time is identify your subject and stick to it.
  4. Most people skim when they read. Break it up in to bite sized chunks and using different heading tags. These can carry more Google juice.
  5. Use images to break up the intimidating screen of non-stop text.

How to Speed Things Up

1. Type it once.

Use tools like Google DocsEvernote, OneNote, etc to capture your ideas. Then later when you put together your show notes you can copy and paste from your resources.

2. If you are pasting, paste as plain text.

Programs like Microsoft Word can put weird characters into your site that can cause issues and headaches.

3. Listen to your show at 2X

If you are a person who creates their show notes after they record, listen to your show at 2X. If you are listening on a Windows machine, Windows media player can speed the audio/video. While you are listening in windows media player, you can right click on the image and choose Enhancements > Play Speed and adjust it up to 2X.

4. Check to See if Your Recorder Can Create Marks

Dragon Naturally SpeakingIf you are recording into a portable recorder, some of them like the Zoom H5 allow you to press a button and "Mark" your audio. This allows you later to go in and jump to a specific section. This can make it easier for you to remember what you spoke about (although you should have things identified before you press record).

5. If You Can't Type - Speak

There are tools such as Dragon Naturally Speaking that have come a long way in their accuracy. If you can type, it is probably easier to type. When you use a voice to text converter you have to speak your punctuation. You would say something like, "This is my sentence period." The screen would should "This is my sentence." (where the word period has been turned into a period).

6. Farm It Out - Transcriptions 

The typical rate for having your podcast subscribed is around $1 a minute. This means a 60 minute podcast costs $60. Keep in mind you then have to edit the text as you typically don't write the way you speak. Keep this in mind when you see services like Show Notes Made Easy. I interviewed Lara and she quoted me $60 an episode (her prices may change). While it may be tempting to use someone overseas for transcription you may want someone how has your language (English in my case) as their primary language. You can find transcription services in our resource section

Here are some resources I used

Quick Sprout

Forbes

How Many Words Are In Your Show Notes?

Do you have any tips on writing show notes? How many words do you typically put in your posts? (leave a comment below).

 

Looking to Start a Podcast?

Join Now - Start a Podcast

 

Direct download: sop428_092814.mp3
Category:general -- posted at: 4:00 AM

Call in with your comment 888-563-3228

Podcast Album Art is Now The Size of Your Head [2:00]

Apple has released a new spec for album artwork is now can be a minimum of 1400X1400 the recommended size is now 2048X2048 jpg Apple is “not” recommending you save your image art in .png (portable network graphics) format, but if you can’t resist .png needs to be RGB (red, green and blue color model) only.  There are sties like pixlr.com that you can use to try and resize your current album artwork.

Join Now - Start a Podcast

Podcast Rewind [4:05]

I appeared on the Internet Marketing show (By Site Visibility) one of the longest running and top rated Internet Marketing Podcasts. Check it out here I also appeared on the Gary Leland Show where we talk about using Podcasting with your business. Check it out here

Simple Podcast Press - Grow Your List and Subscriptions [7:25]

Today we interview Hani Mourra the man behind the Simple Podcast Press plugin for Wordpress. We all want podcasting to be easy, we want to grow our audience, we want subscribers, we want promotion, and this tool does all of that with a 2 minute install.Hani Mourra You can add links to itunes, stitcher, soundcloud, as well as a download button. You can also have button for people to subscribe to your email list (so if you're using someone like Aweber or Mail Chimp). With these tools you can boost your subscribers and your email list. Another great feature is the ability to make clickable tweets with a few mouse clicks. This can make it super easy for your audience to share your show. The plugin will also help create easy to remember links like www.schoolofpodcasting.com/427 that link to the episode (again making it simple to share) Lastly if provides the latest reviews from iTunes right in your dashboard. I was worried as I am already using PowerPress (for my player) and Pretty link (for my easy to remember links). The plugin does not have any conflicts with these plugins and in the case of PowerPress can easily switch the player on your website and all the back catalog. This means by installing this plugin you can an email sign up on every episode. That's pretty cool when you are someone like me who has over 400 episodes. The best part is if you're not happy with it, you can get a refund as there is a 30 day money back guarantee

Want a Coupon For the School of Podcasting? [16:24]

Call Loop SMS MarketingI am testing a new system called Callloop.com which is a tool to build a list of people you can text (or you can deliver automated marketing information - like a coupon over their phone). All you have to do is text the word podcast to 38470 and you will receive a coupon for the School of Podcasting. You can start with a free program and only pay .05 for the messages you send. If you want a keyword (podcast in my case) it's $10 a month. There are other plans available at callloop.com If you'd rather have people sign up for your email list check out joinbytext.com which is $19 a month but people can send a keyword (in my case podcast ) to 66866 and they will be asked to subscribe to my email list. If you like these kind of tools and fun way to grow your audience, check out my Weekly Web Tools Podcast

 

Last 5 in 5 [20:05]

Today we have a last 5 in 5 from a regular person in the chat room of the Ask the Podcast Show Tommy G Kendrick who runs the Actors Talk Podcast The Unmistakable Creative Podcast411 School of Podcasting Podcaster's Roundtable This is Your Life

Podcast Review Swapping [ 22:05]

I published an article on Podcaster News I made a couple of points:

  1. You only have one change to make a first impression
  2. When you start, your publish may need some polishing
  3. Sometimes getting to the front of the line before your ready is a bad thing in the long run - see American Idol
  4. Good marketing only allows people to find out you have a poor product faster
  5. Remember word of mouth works both ways
  6. When you do things SOLEY in the name of profit< it"s typically not good for the consumer.
  7. Review Swapping Damages the reputation of New and Noteworth
Direct download: sop427_092014.mp3
Category:general -- posted at: 4:00 AM

Direct download: sop425_091414.mp3
Category:general -- posted at: 4:00 AM

National Podcast Day September 30th

September 30th 2104 is National Podcast Day where we all put the spotlight on Podcast Movement and help turn more people on to listening to podcast, creating new podcasts, and general helping podcast awareness raise up a few notches.

Using the Roland R-05

John from http://www.letstalkmetaldetectingandtreasurehunting.com/ wants to know how I use this device? When I recorded at Podcast Movement. When I use the built in microphone I try to use my guests as sound shields (putting them between the mic and the sounds). I kept the microphone about chest level. I always listen so I can hear what is being recorded.

Promo For Podcast Review Show

Dave Jackson and Erik K Johnson will go over your show from top to bottom and use their 30 cobined years of creating content to help you spotlight what you are doing right, and help you tweak those things that need help. You can get reviewed by going to www.podcastreviewshow.com/reviewme

Podcasting Good To Great How to Grow your Audience through Collaboration [7:55]

To we focus on one thing: growing your audience. We have Jared Easley author of the book Podcasting Good To Great How to Grow your Audience through Collaboration. You might also recognize that name as we was one of the organizers of the HIGHLY SUCCESSFUL Podcast movement and also has a really good podcast called Starve the Doubts. Today we hear how Jared stared out by noticing others and seeing how they could help them (looking for nothing in return). He didn't know what he was doing all the time, but that didn't stop him. When he doubt, he could always find someone and ask some questions.   I first started listening to his podcast before Podcast Movement. I liked this show. I met Matt Lovell at the event, and he mentioned how he was going to be in Cleveland soon. I toll him to look me up. He did. We did and he sat in on a recording o the Ask the Podcast Coach show that I do live on Saturday Mornings. On the way to breakfast he told me a story of how he had reached out to a podcast host, and the host had called him on the phone. The podcaster? Jared Easley. Does this mean that you have to call all of your listeners to grow your audience? No. If you have the time, you could. We talk about using teleconferencing to connect live with your audience (especially helpful if they are not up to speed on webinars). Jared mentioned FreeConferencing.com and Dave like uberconference.com. Its not doing LARGE things that will grow your audience. In many cases its the little things you do that have the most impact. What if you impacted 5 people a week. What would that do over the span of a year? You could have 60 people who have true connection with you and enjoy telling people about your show. As the old commercial goes, "And they told two friends, and they told two friends.."

Matt's Story - Permission To Chat? [31:00]

Matt Lovel had just found Jared's podcast, he tweeted about it to his friends. He asked what their favorite episode of Starve the Doubts was. People came out of the woodwork with suggestions and one person was the host Jared Easley. Jared asked (via twitter) if they would like to move to the phone, and 2.5 hours later their phone call ended. One of the cool things about podcasting is people who like your show are more than likely LIKE YOU. This means you will probably connect with people who listen to your show. In this instance Matt and Jared talked about life goals, etc and Matt explained how he was moving between jobs. Jared new someone who was looking for Matt's skills. When I say you can have an impact on your listener's lives, I don't mean that you will find them work that pays them more and changes your quality of living, but we ca now say, "It could happen." Find Matt's Podcast at www.mindingthegap.com

Start Your Podcast Today - Join the School of Podcasting

Join Now - Start a Podcast

Mentioned on this Episode

Podcasting Good To Great How to Grow your Audience through Collaboration Let's Talk Metal Detecting and treasure Hunting Starve the Doubts Podcast Movement

Direct download: sop426_090814.mp3
Category:general -- posted at: 4:00 AM

I have people who want to start podcasting and they have an idea of what to talk about, they have the money to buy equipment, but still they won't start podcasting. Today we talk about why, and what you can do to get over it.

Because of My Podcast I  Spoke in Front of 20,000 People [2:30]

Kenn Blanchard of the Black Man with a Gun podcast and the Motor Cycle Radio got to speak at an event in New York and got to share the stage with non other than DonaldKenn Blanchard and Donald Trumpt Trump. How cool is that? Check out Kenn's book, "Black Man with a Gun." We have spoken with Kenn before. He once helped a listener who was thinking of committing suicide. He got to speak about the rights of people and have dinner with some millionaires. Shalom Baby! You can find all of Kenn's podcasts at www.blanchardmediagroup.com 

Last 5 in 5 [4:50]

This was recorded on the floor of Podcast Movement with Jeremy and Taylor from Final Clock Out podcast. They show that there are more ways to make money besides the 9-5. Taylor's Chae Jarvis Audio Podcast Bullet Proof Radio Smart Passive Income  London Real Super Fast Business Jeremy's Ask Pat Kick Ass Life Achieve Your Goals Podcast Answer Man  Marketing Lifestyle Tim Perris 

Podcast Rewind [11:45]

I appeared on The Podcast Report Talking Podcasting stats with Paul Colligan Personal Branding show with Bernard Kelvin Clive (from Ghana ) Thanks to : by Garrettent44614 from USA on August 28, 2014 So far I've listened to every episode in the last 4 weeks and I have to say that this podcast has it all, Audio Quality, Content Quality, and Dave Jackson definitely brings the perfect personality to the table when it comes to how the podcast is produced. Thanks a ton Dave, Keep up the good work!!! Learn podcasting and have fun doing so! by SteveW928 from Canada on August 23, 2014 Dave not only has the heart of a teacher, but he brings his great sense of humor in to keep it fun as well. School of Podcasting is a one-of-a-kind educational experience where you'll not only learn great details about podcasting and the industry, but you'll also learn about hosting, equipment, software, hardware gadgets, etc. as Dave loves to try a bit of everything and give you his opinion on how well it really works. And, as mentioned above, he's a hoot to listen to. For the latest iTunes Reviews. By reviewing the show and rating it, you help us get more exposure. WRITE A REVIEW I learned of these reviews by using My Podcast reviews

The School of Podcasting Went over 1,000,000 Downloads This Month! [18:50]

Thanks to everyone who has listened over the year. I am humbled by this number. http://youtu.be/4BUXd2y1wEc You can still here my first episode.

Is Fear Stopping You From Starting Your Podcast?

The answer I'm hearing more and more is how people are trying to get over their "jitters" to start recording your podcast. When we launch a podcast we go into areas that we have never gone before, and that will make us nervous. It's normal. You're going to hate your voice. That's normal. I know that fear can really become a factor so here are some thought to help you face the fears of starting a podcast.

1. Its not live.

You can record it once, twice, three times before releasing it. Just because you record it doesn't mean you have to release it to the public.

2. Editing is your friend

If it's not perfect, you can edit out the part that need help. And you can always record it again.

3. Why Would people listen to me?

Remember you don't have to know everything, you just have to know more than your listener. Or if you don't know anything make it a journey podcast. I'm sure President Obama feels this way when he puts on his tie. I have never felt I could sing. Mainly because my brother told me at an early age. It stung. I sing in most of the bands I play in, but its usually the really high stuff and I have to wear a size smaller underwear to hit the high notes. But I was shocked when my friend asked me to play and sing at his wedding. I did, and I got huge compliments. Everyone had heard me scream on stage, but they had never heard me sing. It turns out I'm not half bad.

4. What's the worst that could happen?

If it's really bad, you can always pull it off the Internet. Remember, when you first start there won't be much of an audience (so there isn't much to be embarrassed about ). Try this: instead of convincing yourself to believe the worst about something you fear, try imagining the best. You might make someone's day. You might inspire to change their life for the better. You might inspire a future customer .  When a podcast show fails, there are always lessons to be learned. Many very successful podcasters are on their second (third) show because the first one tanked.

Mentioned in this Show

Joe Hicks and the Above Average Show  The Creative Penn Podcast Canva Image Editor

Direct download: sop424_090114.mp3
Category:general -- posted at: 4:00 AM

I spent money on plane tickets to go to Podcast Movement. I worked for weeks on my presentation. Then when I went to deliver my presentation, the original attendance was not what I had hoped for. Today I share how I had two thought paths I could've followed. Half of the podcasting game is mental. Being mentally prepared for criticism. Being mentally always looking for insights into your audience. This is why you need to determine WHY you are getting into podcasting. There will be those times when things are not going as planned, and you want to quit. The WHY will carry you through. For me, a momentary lapse of purpose had me thinking of going down a dark place. I decided to go a different route. At the end of my presentation, the room was not entirely full, but it had tripled the few people who were originally there. 

I had given it everything I had. I was sweaty, and tired. I had left what I had on the stage (more on that next week when I hare a story behind an interview). When people choose to listen to your podcast, it is an opportunity to connect with them. It is an opportunity to impact their life. Don't take your audience for granted, and always deliver your best performance. I'm glad I did. 

For more information on the presentation go to www.schoolofpodcasting.com/pm14 (slides, videos, etc). 

Direct download: sop423_082514.mp3
Category:general -- posted at: 4:00 AM

Fresh back from my trip to the Podcast Movement event, I share two stories of how podcasters are making a difference. We are being seen as the voice of customers; we are being seen as people who can influence others.

Corey Fineran of Ivy Envy Helps MLB Change a Rule

Corey shares how a contest for free Chicago Cubs tickets seemed unfair. He wrote a blog post and spoke honestly on his podcast. He was nervous when an official from the Cubs reached out to him. Then he found out his podcast and blog had been used to help change the rule for contests run by Major League baseball. 

Blog Talk Radio Working on Updating Their Audio Quality

I have not been of Blog Talk Radio for a long time (their audio and other issues were pointed out in this post) so you can imagine when I was attending Podcast Movement 2014 and a Blog Talk Radio representative approached me. Then he started off his remarks with the phrase, "About your post..."

I was amazed when General Manager Andy Toh said he had taken my post, and was using it to help rebuild Blog talk Radio from the inside out. He explained how the new beta version will be able to export audio at 128kbps (CD Quality). Andy know there there will be a lot of improvements needed to get my official seal of approval, but the fact that Blog Talk Radio was even attending the vent, and that they are planning on making changes to their service shows their dedication to the community (where hosting companies like Podbean.com and Podomatic.com where not in attendance). As always my two favorite providers Libsyn.com abnd Blubrry.com had booths and I will be talking about Libsyn.com's redesigned app in a future episode. 

Direct download: sop422_081814.mp3
Category:general -- posted at: 2:35 AM